beauty/makeup trends

M·A·C Magically Cool Liquid Powder

04.03.11 | Comment?

MagicallyCoolLiquidPowder_Beauty-300MagicallyCoolLiquidPowder_Ambient-300Picture 3

In the height of the summer swelter, who doesn’t crave, suddenly, to feel, look & be, cooler – shine, oil and heat – all gone! You’ve longed for it.
And, now it’s captured: M·A·C MAGICALLY COOL LIQUID POWDER.
An alchemical fusion that charms water droplets into a loose powder while remaining over 50 percent H2O.
This feather-light silky powder goes on with the refreshing impact of an ocean mist.
What’s more, this magical melange contains just enough optical blurring via its light-diffusing pigments to render skin’s surface into line-softened, natural luminosity.
A cool-to-be-cool way to set, and enhance, the look of foundation.
For the bare-faced, there’s the reward of natural radiance.
During its earlier limited-edition launch, it was hailed by the cognoscenti wanting to stay covertly cool and perfectly collected.
This time round it’s here to stay. How magical is that?
Available MAY 2011 in the permanent collection

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